Bundling use cases

Ways subscription app businesses can leverage bundles

Bundle subscription

Value to publisher

Increase CVR through added value

Value to advertiser

Higher quality distribution. paying only for paying users

Value to consumer

Better value for money

Winback wall

Value to publisher

Increase retention through compelling offering value

Value to advertiser

Higher quality distribution, paying only for paying users

Value to consumer

New value for staying a paying customer

Upsell